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Privacy Policy

Effective Date: 2025-01-21

Thank you for choosing APWallArt! Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you visit or make purchases from our website https://apwallart.com/. By using our Site, you agree to the terms of this policy.

1. Who We Are

2. What Data We Collect

We collect personal data when you create an account, place an order, or subscribe to our newsletter. The types of data collected include:

  • Personal Information: Name, email, phone number, shipping and billing address
  • Payment Information: Processed securely by Stripe or PayPal (we do not store payment details)
  • Order Information: Products purchased, order status, and transaction history

3. How We Collect Data

We collect personal data in the following ways:

  • Account Registration: Required for placing orders
  • Checkout Process: For processing and fulfilling purchases
  • Newsletter Signup: For marketing updates, discounts, and new arrivals

4. How We Use Your Data

We use your personal data to:

  • Process and ship your orders
  • Communicate about your orders and provide customer support
  • Send marketing emails (only with your consent)
  • Improve our website functionality and user experience

Third-Party Sharing:
We share your data with trusted third-party providers for essential services:

  • Payment Processing: Stripe, PayPal
  • Order Fulfillment: Print-on-demand partners such as Gelato and Prodigi
  • Analytics: Google Analytics to track site performance

We do not sell or share personal data with unauthorized third parties.

5. Legal Basis for Processing Data (GDPR Compliance)

Under the General Data Protection Regulation (GDPR), we process your data based on:

  • Consent: For marketing communications and promotional offers (you can withdraw consent at any time).
  • Contractual Obligation: For fulfilling purchase orders.
  • Legal Obligation: For compliance with tax and accounting laws.

6. Your Data Protection Rights (GDPR)

As a user in the EU, you have the following rights:

  • Right to Access: Request a copy of the personal data we hold about you.
  • Right to Correct: Correct inaccurate or incomplete personal data.
  • Right to Erasure: Request deletion of personal data (subject to legal obligations).
  • Right to Restrict Processing: Restrict how your data is used in certain situations.
  • Right to Data Portability: Transfer your data to another service provider.
  • Right to Withdraw Consent: Unsubscribe from marketing communications at any time.

To exercise any of these rights, contact us at info@apwallart.com.

7. Cookies and Tracking

We use cookies to improve your shopping experience, track site performance, and personalize content. For more details, see our Cookie Policy.

8. Data Security Measures

We take your privacy seriously and implement the following protections:

  • SSL Encryption: Secure browsing experience provided by Hostinger
  • Secure Payment Gateways: Payments are securely processed by Stripe and PayPal.
  • Data Tokenization: Order data is tokenized, and personal data is automatically deleted after retention periods.

9. Data Retention Policy

We retain personal data only for as long as necessary for business and legal obligations. Our retention periods are as follows:

  • Inactive Accounts: 6 months
  • Pending Orders: 30 days
  • Failed Orders: 30 days
  • Cancelled Orders: 90 days
  • Completed Orders: 18 months

After the retention period, personal data is securely removed, and order-related data is tokenized.

10. Updates to This Policy

We may update this Privacy Policy from time to time. If we make significant changes, we will announce them on our website.

11. Dispute Resolution & Complaints

If you believe your data protection rights have been violated, you may file a complaint with the relevant data protection authority in Germany:

Der Hessische Beauftragte für Datenschutz und Informationsfreiheit (HBDI)
Gustav-Stresemann-Ring 1, 65189 Wiesbaden, Germany
Phone: +49 611 1408-0
Website: https://datenschutz.hessen.de